Experimentation island (#Ei2027)

The Conference known as

Learn about Ei

Ei2026 is over - but you can sign up now for the notification list for Ei2027. Tickets will go on sale soon!

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This was #Ei2026!

A retreat where curious minds collaborated, competed, and created change!

February 24/25/26 - St. Simons Island, GA | all-inclusive learning + connections

This was not just another conference. It was an intentional retreat for senior practitioners in product, marketing, UX, and experimentation who are ready to reset their mindset, deepen cross-disciplinary collaboration, and returned with actionable clarity.

Here’s why:

  • Strategic content + transformative setting

  • Cross-disciplinary learning + intentional connections

  • Thoughtful hospitality + all-inclusive stay

  • Insightful leaders + high-caliber peers

  • Compete for coaching + take the Ei stage

The TLC organized this event, and this second-year edition again took place on the beautiful shores of St. Simons Island, GA.

World-class content: 1/3 single-track keynotes, 1/3 attendee-run breakout sessions, and 1/3 networking designed to move you beyond test execution into experimentation leadership, culture-building, decision science, and strategic use of AI in growth.



Community & scale: A highly curated community limited to 100 senior practitioners, intentionally balanced across disciplines, creating space for meaningful connections and shared growth.

A unique setting: Memorable evenings and informal gatherings in a serene setting. All meals, accommodations, and activities were included, so attendees could focus on learning, connections, and growth.

Why plan to come next year?
Learn from notable thinkers, co-create with peers across roles, and return with the inspiration and interpersonal insights to grow your role, team, and experimentation impact. Designed for seasoned practitioners and emerging leaders alike.

Testimonials

"Experimentation island was easily the best conference I've ever been to. I came hoping for knowledge and connection with experienced experimentation professionals, and left with that and more-connections, community, support, and many more ideas to take back to my team than from any other conference I've been to."

Elizabeth, Product Data Scientist
Testimonial from our event in February 2026

"#Ei2026 is by far the most unique professional conference I've ever attended. It's easy to get lost in the mix at conferences with thousands of attendees. The intimate vibe made it easy to get to know one another."

Brion, Manager/Developer
Testimonial from our event in February 2026

“Experimentation island is 3 days around the people who built the industry, define its standards, and set a course for its future. If you work in experimentation, this is required attendance.”

Jim, Product Manager
Testimonial from our event in February 2026

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A woman presenting at a conference on a stage with a large screen showing a slide about the evolution of experimentation at Khan Academy. The slide mentions testing tools from 2011, 2014, and 2023. The audience is visible in the foreground. There are colorful banners on either side of the stage with logos and text, including one reading 'The Conference Known As Experimentation Island.'
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Sign up for notifications

Ei2026 is over - but you can sign up for notifications now for 2027! Super Early Bird Tickets will go on sale really soon and you won’t want to miss out!

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FAQ

  • Ei is not a lecture hall conference. It is a retreat-style experience built around our theme of Cooperative Competition. You will step away from daily routines, connect across disciplines, and return with clarity, confidence, and connections to accelerate your role and your business. The all-inclusive setting (hotel, meals, activities) ensures the focus is on learning, collaboration, and community. With the single-track keynotes, unconference track, and speaker competition - we’re the only US-based conference to give attendees so many opportunities to learn, connect, and grow in to the future leaders (and speakers) of tomorrow.

  • Experimentation island is designed for senior professionals in product, behavioral science, marketing, UX, data, research, copywriting, and experimentation. It is not just for leaders with experimentation or CRO in their title. If you already use data or experimentation to make smarter decisions, or want to, you will feel right at home here.

  • Attending Experimentation island is not just good for you, it is a smart investment for your organization. With companies investing millions acquiring experimentation platforms and their people, the business world has made it clear: experimentation is mission-critical. By learning from experts and connecting with peers, you return ready to drive better decisions, avoid costly mistakes, and strengthen experimentation culture across your company.

  • Yes. In-house teams save when they attend together. Each subsequent team member saves $500 when registering. A team returns aligned and ready to collaborate and grow. (NOTE: we will reserve the right to limit registrations to 3 team members per team as we get close to selling out to increase diversity of attendees).

  • Your ticket covers your hotel stay, all meals, sessions, evening events, and team challenges. The entire experience is all-inclusive so you can focus on learning, connecting, and collaborating.

  • The event takes place on St. Simons Island, GA, at Sea Palms, where we will have exclusive use of the hotel. Jacksonville, FL (about 70 miles south) is the closest major airport. Our optional JAX-Sea Palms shuttle runs only on Tuesday arrival (pick up at 11:30 AM) and Thursday after the event ends (departs 2:00 PM, arrives JAX 3:30 PM). Registration opens at 1 PM Eastern on February 24, and we wrap up by 1 PM Eastern on February 26. If you plan to fly out on Thursday, book flights no earlier than 5 PM. There are inexpensive airport hotels in Jacksonville, FL, if you need to make use of that option either Monday or Thursday evening.

  • We curate the attendee mix to foster the best possible conversations. That means balancing client-side, agency, and vendor voices, limiting registrations to no more than three per brand, and ensuring representation across product, UX, marketing, data, and experimentation.

  • You are in good company. This is only the third edition of Experimentation island, so many attendees will be first-timers. The retreat design, team-based games, and event app make it easy to meet people. Our partners and crew are also there to connect you with others. You will feel part of the community from day one.

  • Yes. Sponsorship opportunities include: Event Partners (vendors) who host main stage content snacks plus host booths and challenges. Agency Partners (agencies/consultancies) who promote the event and purchase bundled tickets for clients. Community Partners (industry leaders with podcasts, communities, or platforms) who help spread the word in exchange for a ticket to attend or share with their community. Reach out to Kelly learn more!

Thank you to our #Ei2026 Event Partners:

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Thank you to our #Ei2026 Community Partner:

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